GERD: Analyst urges domestic media outlets to live up to international standards

GERD: Analyst urges domestic media outlets to live up to international standards

The Ethiopian media that disseminate information relating to the Nile Basin in general and the Grand Ethiopian Renaissance Dam (GERD) in particular in foreign languages ought to have the right expertise to better promote the development of the region.

Improving the content and production of messages targeting the Nile Basin and GERD will help provide adequate information both to the diplomatic community sitting in Addis Ababa and the international audience, commented Omer Redi Managing Director of Ifriqiyah Media and Communications and Political Commentator on Ethiopia, Africa, and AU.

Read more at: Ethiopian Press Agency